Sociologists refer privacy and information security for business and citizens to the main sociological trends in the digital environment. This opinion was offered during the round table "People and Digit: in Search for Synergy", which was held at the Analytical Center at the end of April.
The round table was focused on how the society responds to digitalization of different spheres of life.
"Representatives of the public sector are interested in feedback from the community. The data provided by the sociologists could be taken into account during the implementation of the national program "Digital Economy". It is important to communicate the information to the community and receive a feedback, and understand how people respond and adapt to new opportunities and risks," believes Gleb Pokatovich, First Deputy Head of the Analytical Center.
The All-Russian Public Opinion Research Center has paid attention to the fact that over a ten-year period the attitude of the community to the Internet environment has changed: users started to think of what they make public, and they worry about the opinion of their superiors and are very careful to prevent theft of their personal information and fraud in the digital space. According to the sociologists, the main digital concerns are related to the theft of personal information and money from electronic cards.
As noted by Kirill Rodin, Director for Public Authorities of the All-Russian Public Opinion Research Center, a trend has been formed related to the request of the community for the information security. His words are illustrated by the quiz data according to which 56% of the Russians think that now it is necessary to pay more attention to improving information security in Russia (including by establishing its own Internet space), 43% of the respondents suppose that the effective Russian laws intended to ensure information security are not sufficient and do not keep pace with the speed of development of the Internet and new technologies.
"Among other things, from 2000 to 2018, In Russia the positive expectations related to development of the Internet technologies went down. The share of the Russians who believe that the threats from the Internet have increased since 2000, first fell from 36% to 24%, and after 2013 began to grow. Today, it exceeded the initial level and reached 39%. The trend is the growth of risks and fears associated with the development of the Internet, fewer positive expectations," added Valery Fedorov, General Director of the All-Russian Public Opinion Research Center.
In parallel with this, the All-Russian Public Opinion Research Center states that in the period from 2008 till 2019, the share of the Russians who are ready to vote at elections through the Internet has significantly increased – from 36% up to 48%.
GfK Rus confirmed the cybersecurity trend announced by the All-Russian Public Opinion Research Center. Sociologists note that these issues have become a concern not only for young people, but also for the older generation.
Petr Zalessky, Chief Client Officer Digital Adhoc at GfK Rus presented the data of the business management survey in the processing industry conducted by the HSE in 2018. "Most businessmen associate digital technology with the availability of electronic signature (69%), industrial Internet (34%), cloud services (29%), CAD systems (27%)," he told.
The Assistant Professor of the Department of Sociology with the Research Institute of the Higher School of Economics Olga Logunova added that the business considers not only the opportunities but also the risks of digitalization: expense-benefit disparities (35%), staff issues (34%), safety (33%), material or financial risks (31%). "The survey focuses on the introduction of the artificial intelligence technology rather than other technologies," Logunova explained.
According to her, 58% of interrogated Russian specialists and experts in the artificial intellect domain believe that optimization of business processes is the main advantage for the use of artificial intellect technologies by businesses.
Some other sociological trends were pointed out by Igor Zadorin, Head of research group "TsIRKON" and Ruslan Makarov, Rector of the Institute of Digital Economy. Among them are de-individuation of mental processes and loss of privacy.
Mr. Zadorin believes that private information can be secured either through creation of new regulation tools or change of relation to privacy concerns, which means complete refusal of the government and the community from owing the personal information assets.
Mr. Makarov stated that currently everyone is somehow a participant of the digital environment. "This is the basis for economic models, the artificial intellect evaluates behavior of clients. With the help of digital technologies, the reality is not the economy of consumption, but the economy of production of the exact quantity and quality requested by consumers. We believe that this is necessary. To prevent the world from oversupply of goods and to manufacture as much goods as we need not to damage the ecology," he explained.
The round table discussion was summarized by Sergey Leschenko, Deputy Head of the Analytical Center's Project Management Office for the Implementation of the program "Digital Economy of the Russian Federation". "When introducing digital technologies we must also bear in mind social responsibility. Technologies must be safe, convenient and clear. Emerging of technologies shall not isolate certain social groups from life. Vise versa, implementation of new technologies shall allow all categories of citizens to be more involved in economic processes," he concluded.